Hallmark x Disney "40 Years of Collaboration"

Hallmark Keepsakes has been creating works of art to hang on your tree for almost half a century and their most storied collaborator, Disney, has been with them every step of the way. To commemorate their 40 year anniversary, Reach Agency brought us aboard to create a memorable documentary piece and two social assets that highlight the artistry and whimsy of this magical relationship. We shot locally in Kansas City, MO at Hallmark headquarters and interviewed designers, creatives and artists to show just what it means to bring these classic characters to life.